Annick Goutal - Paris

Annick Goutal is an Upscale Perfumery house, guided by the values of its creator.

In 1980, Annick Goutal opened a small boutique on Rue de Bellechasse, where she presented her creations to her growing clientèle. After a few years, her perfume range had grown and she had built up a very faithful set of customers - people who knew and loved her fragrances and were delighted to have found a Goutal fragrance that suited their personality. Every day, Annick Goutal's reputation grew by word of mouth, spread by her long-time customers and journalist friends who were utterly convinced of her talent.

In 1985, the association of Annick Goutal Parfums with the Taittinger group put the House alongside the famed Champagne House and Baccarat Crystal. It also made a significant business launch possible, both in France and abroad, and secured Annick Goutal a place as a true Luxury Perfumery House. Business operations increased abroad through distribution outlets that remained very selective, particularly in the United States. The brand was extremely successful in the USA and ranked number one in certain specialised stores such as Saks and Neiman Marcus. The brand also began to export to the Asian and European markets.

A second wave of creation began again in 1996, and these newer perfumes strengthened the growing brand. These new fragrances, such as Grand Amour, Eau du Sud Petite Chérie, then Ce Soir ou Jamais and Eau du Fier) and the movement into fragrances for the home, such as candles, perfumed pebbles, and an ambiance diffuser. The media as well has unveiled Annick Goutal's success by publicizing the perfumes worn by celebrities around the world.

In 1999, Annick Goutal passed away at the age of 53, leaving her colleagues a legacy of more than 25 fragrances. Brigitte Taittinger entrusted Camille Goutal (Annick Goutal's daughter) and Isabelle Doyen with the task of creating new fragrances

Since September 2005, Starwood Capital Group acquired Taittinger Group and is developing Annick Goutal parfums respecting the criterions of the niche perfumery market.